Montreal Community Board in action

Sophie Reis (Chair)

Executive Director for Innovation at La Ruche and co-founder of La Ruche Montréal. Founder, BB Jetlag and Un cancer en cadeau

Sophie Reis has over 20 years’ experience in brand management, sponsorships and partnerships, public relations and advertising for major brands on both the client and agency sides. After working for over 12 years in the high-powered telecommunications industry, her innovative spirit inspired her to strike out on her own and put her expertise to work for entrepreneurs and organizations. She co-founded the Montreal branch of crowdfunding platform La Ruche in 2016, and has served since then as Executive Director for Innovation.

Having visited nearly 50 countries around the world on more than one occasion, Sophie combined her passion for travel and communications with her love for family and entrepreneurship to create Quebec’s first reference site for travelling parents, bbjetlag.com, in 2016. Her book Le Guide des parents voyageurs : s'inspirer, s'équiper, s'équiper - 0 à 12 ans was published in 2018 by Éditions Trécarré.

After overcoming breast cancer, she launched the platform uncancerencadeau.com in 2021. Its mission is to inspire, support and empower other people with cancer and their loved ones to take charge of their situation as much as possible in order to face this challenge with greater inner peace and vitality.